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Moda to taki specyficzny mechanizm, który sprawiając że wszyscy są jednakowi, pozwalając im równocześnie wyrazić pewną indywidualność. Brzmi to jak paradoks, ale gdy się nad tym zastanowić to coś w tym jest. Poprzez modę wyrażamy potrzebę przynależności do jakieś grupy, równocześnie manipulując dostępną pulą elementów w celu podkreślenia własnej indywidualności….